Helpsy – Spring/Summer 2022 Campaign Shoot

Full campaign shoot with 8 models in one day—styling, creative direction, and production handled start to finish.

We produced and directed a full-day campaign shoot in Philadelphia for Helpsy’s Spring/Summer 2022 collection, featuring 8 models and a full lifestyle-focused shot list. From wardrobe sourcing and styling to shot planning, creative direction, and on-site logistics—we handled it all.

The final assets were used across Helpsy’s DTC website, social channels, email campaigns, and paid media to support a fresh, inclusive, and elevated seasonal launch.